Smithsonian Collects…

Smithsonian Collects…

Smithsonian Collects Hispanic Advertising History October 27, 2015 National Museum of American History Adds Artifacts from Advertising Trailblazers. The Smithsonian’s National Museum of American History added campaign materials and personal artifacts related to...
Kopenhaver Center…

Kopenhaver Center…

Kopenhaver Center Hosts Free Webinar on Women Leadership in Building Brands October 8, 2014 Marketing strategist Gabriela Alcantara-Diaz will discuss cultivating long-term consumer relationships on Oct. 21 NORTH MIAMI, FL – The Lillian Lodge Kopenhaver Center for the...
Hispanic Population…

Hispanic Population…

Hispanic Population Increases Economic Influence May 28, 2014 Gabriela Alcantara Diaz, AHAA Education Chair and president of GAD Marketing communications says, “We basically define the upscale Latino as being a segment within the overall Hispanic US which entails a...
Foreign-born business…

Foreign-born business…

CEO Sounding Board - Foreign-born business owners in Florida Question: Do you think starting and running a business is harder for foreign-born owners? William G. MoraNative Venezuelan – President, CEO – GM Consulting-Gamma Brands – Jacksonville...
Upscale Latinos: A Renewed.

Upscale Latinos: A Renewed.

A Renewed Outlook For High-End Marketers April 30, 2014 AHAA and Nielsen Release Results of Co-Authored Study at AHAA’s Annual Conference Last year, AHAA: The Voice of Hispanic Marketing and Nielsen identified Upscale Latinos as the most influential segment...
Semillas